CTBlipFillProperties blipFill = pic.addNewBlipFill();
CTBlip blip = blipFill.addNewBlip();
blip.setEmbed( picData.getPackageRelationship().getId() );
blipFill.addNewStretch().addNewFillRect();
CTShapeProperties spPr = pic.addNewSpPr();
CTTransform2D xfrm = spPr.addNewXfrm();
CTPoint2D off = xfrm.addNewOff();
off.setX(0);
off.setY(0);